New Whirlpool ‘Prime Loader’ Wins Reward from ‘Good Housekeeping’


Whirlpool model’s latest laundry innovation, the Whirlpool® Prime Load Washer with 2 in 1 Detachable Agitator, has been lauded in Good Housekeeping’s 2021 Cleansing Awards because the “Most Progressive Washing Machine.”  Whirlpool says the “first-of-its-kind washer” provides customers the pliability to customise their machine to allow them to wash how they need, with out restrictions.

“Incomes this recognition from a trusted outlet like Good Housekeeping is a big honor, and we’re thrilled that the staff of Good Housekeeping Institute Cleansing Lab specialists, scientists and shopper testers admire the innovation in our home equipment,” stated Shawn Ashby, laundry model supervisor at Whirlpool model. “The Cleansing Awards are supposed to acknowledge the actually revolutionary and excellent merchandise that make caring for a house a lot simpler – and that’s our objective at Whirlpool model. We dedicate the time to make sure the washers and dryers we design will assist our prospects streamline laundry day and supply the most effective care to their households, and their clothes.”

In response to the corporate assertion, the Whirlpool® Prime Load Washer with 2 in 1 Detachable Agitator is an industry-first innovation that includes a detachable middle agitator submit that may be simply swapped in or out of the machine relying on the kind of gadgets being washed. With two methods to clean, customers have entry to twice the washer of their dwelling. The washer pairs to the Whirlpool® App through Bluetooth, so customers can handle laundry day from anyplace – whether or not monitoring the cycle instances whereas on the go or delegating subsequent steps within the laundry course of to members of the family.* Whirlpool model additionally added its Whirlpool® Load & GoTM Dispenser to the Prime Load Washer with 2 in 1 Detachable Agitator, enabling customers to skip the step of including detergent to each load for as much as 20 a great deal of laundry.

“We’ve by no means seen a washer like this. Plus, in exams, the stain-treating station, bulk detergent dishing out and app options had been wonderful,” wrote Good Housekeeping in its announcement of the award winners.


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The Good Housekeeping Cleansing Awards acknowledge the perfect merchandise to wash, freshen and disinfect the house.

To study extra about Whirlpool model’s award-winning improvements, go to


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